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Remote CRM and Email Marketing Manager

Ingenius Prep · United State Of America · posted 1 year ago

Remote CRM and Email Marketing Manager at Ingenius Prep — remote job on CafeRemote
Customer Support Google Analytics Infrastructure Orchestration Monitoring and Analytics Predictive Analytics Full-time the United States
InGenius Prep is seeking a highly motivated, organized, and data-driven CRM and Email Marketing Manager to lead our email marketing efforts and CRM performance. If you’re passionate about customer engagement, segmentation, and persuasive email storytelling — and love working remotely in a fast-paced environment — this role is for you.

Key Responsibilities

  • Execute high-performing email campaigns across newsletters, promos, and lifecycle funnels

  • Segment email lists based on user behavior, lifecycle stage, and engagement

  • Develop lifecycle strategies that enhance customer journeys

  • Build and optimize automation workflows (welcome, nurture, re-engagement) via Hubspot

  • Write persuasive and brand-aligned email content focused on conversion

  • Track and report campaign performance (open rates, CTR, unsubscribes) weekly

  • Maintain CRM health with clean data, proper tagging, and lead scoring

  • Run A/B tests on subject lines, content, and send times

  • Ensure all email practices follow current compliance guidelines

  • Analyze user behavior data to boost engagement and retention

Qualifications

  • Bachelor’s degree required

  • 3–5 years of experience in email marketing and CRM management

  • Strong writing skills and understanding of brand voice

  • Proficiency in Hubspot or similar CRM tools

  • Extremely organized, detail-oriented, and able to multitask

  • Data-driven mindset and strategic thinking

  • Comfortable in fast-moving, collaborative, remote-first teams

  • Bonus: Experience with multi-channel marketing (SMS, push)

Compensation
$50,000–$60,000 annually, depending on experience

About InGenius Prep
Founded in 2013 by Harvard and Yale alumni, InGenius Prep has become a global leader in college and graduate admissions consulting. With over 150 full-time and 500 part-time staff members, our international team spans the U.S., Canada, China, Korea, and beyond. We empower students to reach top schools through expert guidance, strategy, and support. We offer a high-growth, rewarding, remote-first workplace culture.

How to Apply
Apply now and be part of a remote team helping students achieve their dreams.

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