GTM Senior Business Systems Analyst, Marketing & Pre-Sales

Ramp is hiring a GTM Senior Business Systems Analyst for Marketing & Pre-Sales, based at its New York headquarters. The role sits with Growth Marketing, Demand Generation, Lifecycle, Events, Sales Development, and Sales, and owns the systems that turn marketing programs into pipeline. It is for someone with deep hands-on HubSpot experience who has designed list, form, and property architecture rather than inherited it, and who can run campaign operations without creating data debt.

What you will do

• Own top-of-funnel marketing systems: the roadmap, the architecture decisions inside them, and their operational health.
• Run HubSpot as a system: workflows, lists, forms, properties, lifecycle stages, permissions, and naming conventions.
• Run campaign operations end-to-end: program and campaign structure, campaign membership and status, event and webinar lead capture, and launch QA.
• Build, document, and audit nurture, enrollment, and suppression workflows, and retire the ones that no longer earn their place.
• Build and govern lists: ICP segmentation, inclusion and suppression logic, enrichment, and email validation between a Growth request and a send. Every list should be reproducible and explainable.
• Own privacy and opt-out management: subscription types, consent capture, unsubscribe and opt-out handling across HubSpot, Salesforce, and sales engagement tools, and compliance with CAN-SPAM, GDPR, and CCPA in a regulated fintech environment.
• Design and maintain UTM tracking and attribution architecture: UTM taxonomy and governance, hidden-field capture on forms, lead source and original source logic, and how campaign touches flow into Salesforce.
• Build the Salesforce automation behind marketing handoffs: record-triggered flows, validation rules, fields, and permission sets.
• Use AI to automate enrichment, list QA, data quality checks, and request triage where it holds up.
• Prioritize incoming requests by ROI, deciding what gets built, deferred, or declined, and showing the numbers behind each call.

What they are looking for

• 5+ years in marketing operations, business systems, or revenue operations at a fast-paced B2B company.
• Deep hands-on HubSpot experience: workflows built and debugged, and list, form, and property architecture you designed.
• Hands-on campaign operations experience: campaign structures built and the lists and sends behind real programs owned.
• A working command of email privacy and consent: subscription management, opt-out handling across systems, and the regulations behind them.
• UTM and attribution architecture you have owned in practice: taxonomy, capture, lead source logic, and the MQL-to-SQL handoff.
• Salesforce Admin experience, including flows you built and debugged when they broke. Certification is a plus.
• A habit of framing problems rather than waiting for a spec: you take on ambiguous requests, make the decisions, and ship.
• You dissect a problem, drive it to completion with little supervision, and can explain the tradeoffs to any audience.

Nice to have

• Enrichment and routing tools such as Clay, ZoomInfo, LeanData, and Chili Piper.
• Sales engagement and automation platforms such as Outreach and Workato.
• Deliverability and list hygiene at high sending volume.
• Paid media and ad platform integrations, including conversion tracking.
• Lead scoring and MQL model design.
• Snowflake, Looker, or similar BI and warehouse tools.
• Linear or similar project management software.

Pay and benefits

The salary range is $134.4K to $209K, and offers include equity. Full-time employees get flexible PTO, a health and wellness stipend, a weekly coffee stipend, centralized home-office equipment ordering, and a budget for intra-office travel. In the United States: 100% medical, dental, and vision coverage for you with partial coverage for dependents, a One Medical annual membership, 401(k) with employer match, a fertility HRA up to $10,000 per year, parental leave of up to 16 weeks (birthing and bonding) or 8 weeks (bonding only) at 100% pay, pet insurance, in-office lunch, snacks, and drinks, and relocation expense coverage to NYC or SF if needed.

About Ramp

Ramp builds finance infrastructure embedded in the transaction flow of every dollar a business spends, automating how over $275B in annualized spend moves through 85,000+ companies. The company says the median Ramp customer saves 7.5% and grows revenue 16% in their first year. Ramp looks for slope over intercept and cares less about where you trained than what you have built.

Other notices

If you are being referred for the role, contact that person to apply on your behalf. Pursuant to the San Francisco Fair Chance Ordinance, Ramp will consider for employment qualified applicants with arrest and conviction records. Ramp says it contacts candidates only through official @Ramp.com email addresses and will never ask for payment or sensitive personal information during hiring.