Senior Creative Content Writer
Zeus Jones Minneapolis, MN
Senior Creative Content Writer

Zeus Jones is seeking a mid-level to senior creative professional to join our brand innovation agency. This is a hands-on role for a writer and storyteller who can translate sharp strategic thinking into clear, compelling creative work—and help others do the same. You bring strong experience across brand, marketing, and content, along with excellent creative judgment. You know what works, what doesn’t, and how to guide teams toward better outcomes with confidence and humility. 

You’re also comfortable using generative AI tools and excited about how they’re reshaping the future of brands—not just by speeding up workflows, but by changing how brands think, behave, and show up in the world. This role sits at the intersection of strategy, storytelling, and execution. You’ll help shape ideas, write extensively, lead creative development, and collaborate closely with strategists, designers, technologists, and clients. 

What You’ll Do 

Storytelling & Writing 

  • Develop and refine brand narratives, positioning, messaging, campaigns, and content

  • Move seamlessly between high-level storytelling and precise, effective marketing copy

  • Edit your own work and others’ work rigorously to improve clarity, impact, and persuasion

  • Translate strategy into language that people can understand, connect with, and care about

Creative Leadership
 

  • Mentor and guide other creatives to strengthen their thinking, craft, and confidence

  • Lead creative workstreams or major portions of projects from concept through execution

  • Provide clear, constructive feedback that strengthens both creative quality and strategic alignment

  • Uphold a high standard for originality, clarity, and creative excellence across the team

Cultural Insight
 

  • Stay attuned to culture with a thoughtful, human understanding of how people think, speak, and behave

  • Bring a clear point of view on what’s meaningful and relevant now

  • Apply cultural insight to make brand ideas feel specific, authentic, and human—not generic

AI & Generative Tools
 

  • Actively use generative AI tools for writing, ideation, synthesis, and prototyping

  • Look beyond efficiency to explore how these tools expand what brands can be, not just how work gets done

  • Help define new ways of working that balance human judgment and creative taste with machine capabilities

  • Contribute to shaping standards of quality in an AI-influenced creative environment

Client Partnership
 

  • Present creative work clearly and confidently to clients

  • Help clients understand the thinking behind ideas, not just react to outputs

  • Build trust through strong judgment, curiosity, reliability, and follow-through

What We’re Looking For
 

  • 5–15 years of experience in creative roles such as brand, advertising, content, editorial, experiential, or related fields

  • A strong, writing-led portfolio demonstrating brand storytelling, campaigns, and both long- and short-form content

  • Proven ability to mentor creatives and elevate the quality of work across teams

  • Strong creative judgment and the confidence to stand behind your decisions

  • Comfort working with ambiguity, evolving briefs, and real-world constraints

  • Hands-on experience using generative AI tools as part of your creative workflow

  • A forward-looking perspective on how creativity, brands, and technology are evolving

  • Collaborative mindset with low ego—you care more about the work than the credit

How We Work
 
Zeus Jones is a brand innovation agency that helps organizations define who they are, what they stand for, and how that comes to life across products, stories, systems, and experiences. Our work spans industries and categories, often tackling complex, ambiguous challenges with high expectations and strong collaboration.
 
This role is based in Minneapolis–St. Paul or remote, with periodic travel for company core weeks (quarterly) and client work (1–4 times per quarter). For Minneapolis–St. Paul-based employees, we operate in a hybrid model with in-office days from Tuesday to Thursday.
 
We offer competitive benefits, flexible time off, and the opportunity to work alongside smart, kind people on meaningful, challenging problems.
 

Zeus Jones
About Company

Zeus Jones is a brand innovation agency that partners with organizations to clarify who they are, what they stand for, and how that comes to life in the real world—through products, experiences, systems, and stories. We work across industries on complex, often messy challenges, combining strategy, storytelling, design, and technology to build brands that are relevant, human, and built to last. Our culture is collaborative and curious, grounded in strong creative judgment and respect for craft, and shaped by people who care deeply about doing meaningful work with integrity and kindness. 

Job Information