Marketing Automation & SaaS Business Unit Leader – Scale a $1M+ Product Line
New Law Business Model Boulder, CO
Marketing Automation & SaaS Business Unit Leader – Scale a $1M+ Product Line

New Law Business Model helps family-law attorneys build modern, client-focused practices through proven systems, technology, and business strategies. The company empowers legal professionals to grow sustainable, efficient, and fulfilling businesses.  

Role Overview 

We are looking for a Marketing Automation & SaaS Business Unit Leader to manage and scale a high-performing product line. You will oversee a suite of marketing automation and practice management tools, ensuring customers can effectively grow their businesses using technology-driven solutions.  

Key Responsibilities 

  •  Lead and scale a $1M+ SaaS and services business unit
  •  Manage marketing automation systems and practice management tools 
  •  Oversee delivery of marketing assets and campaigns 
  •  Drive customer success, efficiency, and operational improvements 
  •  Manage P&L and optimize business performance 
  •  Lead and support a technical and account management team 
  •  Continuously improve processes using automation and technology 

Requirements
 

  •  Strong experience in marketing automation and SaaS products
  •  Background in digital marketing, operations, or business management 
  •  Experience managing teams and business units 
  •  Strong analytical and leadership skills 
  •  Ability to drive growth, efficiency, and customer success 

What Makes This Role Unique
 

  •  Ownership of a growing SaaS business line 
  •  Leadership role with full operational responsibility 
  •  Work with a niche, high-value customer segment 
  •  Opportunity to scale systems and processes using modern tech 


New Law Business Model
About Company

New Law Business Model is a business consulting and technology company that helps family-law attorneys build modern, client-focused practices. By combining proven business frameworks with marketing automation and practice management tools, the company enables legal professionals to streamline operations, grow their firms, and create more sustainable, efficient, and fulfilling careers. 

Job Information