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Toggl Work: Senior Product Marketing Manager (Remote)

Toggl · Europe Only · posted 1 year ago

Toggl Work: Senior Product Marketing Manager (Remote) at Toggl — remote job on CafeRemote
All Other Remote Market Research Communication Skills SAAS Process Optimization Full-time Senior Europe
We’re looking for a Senior Product Marketing Manager to lead the charge for Toggl Work, our newest product designed to transform People Operations. In this role, you’ll drive growth strategies, optimize customer onboarding, and ensure seamless engagement and retention for our users. This is a chance to own key metrics and make a tangible impact on a product set to change the game.

About Toggl
 

At Toggl, we’re a global team of over 130 people across 40+ countries, united by a shared mission to create tools that save time, money, and energy for businesses worldwide. Whether you’re working from a beach in Rio, a café in London, or a quiet village in Florence, you have the freedom to work wherever suits you best. We prioritize results, not hours, and our values drive our success.
 

The Role

As a Senior Product Marketing Manager, you’ll own and execute Go-to-Market (GTM) strategies for Toggl Work, focusing on user acquisition, onboarding, retention, and engagement. Collaborating closely with cross-functional teams, you’ll define target audiences, craft compelling messaging, and optimize customer journeys. Your expertise will position Toggl Work as a leading solution in People Operations, covering expense management, invoicing, budgeting, and workforce operations.
 

Key Responsibilities
 

  • Lead GTM Strategies: Develop and execute strategies to drive acquisition and co-own onboarding, retention, and engagement KPIs with the Product Manager.
  • User Growth: Identify and onboard high-value users while maximizing engagement.
  • Optimize Customer Journeys: Create seamless onboarding processes and refine the user experience.
  • Cross-Functional Collaboration: Work with Product, Marketing, and Sales teams to improve user retention and engagement.
  • Market Insights: Conduct research, competitive analysis, and experimentation to enhance growth strategies.

About You

We’d love to hear from you if you:

  • Are a self-starter with experience managing complex projects from start to finish.
  • Have proven success in user acquisition and customer success, especially in SaaS.
  • Are familiar with people operations software tools (a significant plus).
  • Thrive on creating and optimizing GTM strategies to drive customer acquisition and retention.
  • Have a strong, data-driven approach and are skilled in analyzing KPIs to guide decisions.
  • Enjoy building processes from scratch and adapting to the needs of an evolving product.
  • Have a deep understanding of the SaaS landscape and are excited about launching new products.
Benefits

At Toggl, we believe in empowering our team members to work their best. Here’s what we offer:
 
  • Freedom & Flexibility: Work when and how you want—results matter most.
  • Paid Time Off: 24 days annually, plus your local holidays.
  • Team Meetups: Travel for in-person team-building (expenses covered).
  • Sabbaticals: 4-6 weeks of paid leave, depending on tenure.
  • Equipment Support: Up to €2,500 for a new laptop (renewable every 3 years).
  • Home Office Budget: €2,000 to set up your space, with an additional €300 yearly after 3 years.
  • Co-working Support: €3,000 annually for co-working memberships or home internet.
  • Learning & Development: €4,000 annually for training, workshops, and conferences.
  • Health & Wellness: €2,000 annually for equipment or services to support physical and mental health.
  • Tools for Success: Support for purchasing work-related tools (including eyeglasses if needed).

Time Zones: This role is open to candidates in the following time zones:
 SBT (UTC +11), GMT (UTC +0), CET (UTC +1), EET (UTC +2), MSK (UTC +3).

Salary

The annual salary for this position is €60,000.

How to Apply

If you’re ready to lead the charge in revolutionizing People Operations, we’d love to hear from you.
 Submit your application, including:
 
  • Resume
  • Cover Letter
  • Portfolio or Examples of Relevant Work

Apply today and help shape the future of Toggl Work! 

 

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