Social Media Manager (Remote)

About the Role

Key Responsibilities

Content Creation & Strategy

• Design and publish engaging content for all Tiller’s social media platforms.
  
  
• Develop a content calendar aligned with Tiller’s brand voice and strategic goals.
  
  
• Create visually compelling graphics, videos, and written posts that resonate with personal finance audiences.
  
  
• Leverage insights from Tiller’s community to inform social media content.
  
  

Community Building & Engagement

• Actively engage with followers across social platforms, fostering conversations and enhancing brand loyalty.
  
  
• Monitor and respond to comments, questions, and messages to maintain an active online presence.
  
  
• Cultivate a positive and supportive community atmosphere aligned with Tiller’s mission.
  
  

Trend Monitoring & Data Analysis

• Keep a pulse on industry trends and competitor activities in the personal finance space.
  
  
• Track and analyze performance metrics to inform strategy and optimize campaigns.
  
  
• Identify emerging trends and incorporate them into Tiller’s social media approach.
  
  

Influencer Outreach & Partnerships

• Identify and connect with influencers in the personal finance niche.
  
  
• Build and sustain long-term relationships with key influencers to amplify Tiller’s reach.
  
  
• Coordinate collaborations and campaigns that drive brand awareness and engagement.
  
  

Cross-Team Collaboration

• Work closely with marketing, product, and support teams to align social media efforts with broader business objectives.
  
  
• Share community insights to inform product development and customer experience improvements.
  
  
• Participate in team brainstorming sessions to innovate social media strategies.
  
  

Qualifications

• Passion for personal finance, with a solid understanding of financial topics and spreadsheet tools.
  
  
• Proven experience managing and growing social media platforms like Facebook, Instagram, LinkedIn, Twitter, and Reddit.
  
  
• Exceptional written and verbal communication skills, with the ability to craft content that inspires and informs.
  
  
• Expertise in creating high-quality visual and video content.
  
  
• Strong analytical skills to measure performance and adapt strategies accordingly.
  
  
• Experience building relationships with influencers and coordinating collaborations.
  
  
• Alignment with Tiller’s values, mission, and culture.
  
  
• Bonus: Familiarity with Tiller’s products and services as an existing user or advocate.
  
  

Why Join Tiller?

Flexible Remote Work

Mission-Driven Team

Career Growth Opportunities

Supportive Culture