CRO Manager & Specialist

And THAT’S where you come in.

Responsibilities:

• Develop new offers for existing and new products to enhance their performance.
• Strategize the brand’s upselling tactics by creating new funnels, such as advertorials and VSLs, along with their respective offers.
• Oversee our A/B testing efforts by creating testing plans for each product, coordinating setups, and analyzing results.
• Continuously learn from A/B test outcomes and offer modifications to map out a strategy for improving the company’s funnel.
• Create new offers for our post-purchase funnel VSLs, collaborating with copywriters and developers to launch them, and analyze data for potential improvements.
• Work closely with the head of product to develop new upsells, including post-purchase and cart upsells.
• Collaborate with the marketing team to manage paid advertising campaigns related to our backend funnel and identify successful strategies.

Why Join KiddoSpace?

• We have grown from zero to $30 million in annual sales in less than three years, aiming to reach $100 million per year in the next two years. Be part of this remarkable growth!
• A dynamic company culture where we challenge and support each other for continuous improvement.
• Unlimited opportunities for professional development as we scale to nine figures.
• Annual paid vacation days.
• Significant investment in learning and mentorship. Want to learn something new or book a consultation with a mentor? We’ll cover the costs!
• A culture of competitive excellence that motivates you to strive for continuous improvement.

Required Skills and Experience:

• A strong passion for marketing and data-driven strategies.
• In-depth knowledge of unit economics and how to craft offers based on this understanding.
• Proven experience as a marketing officer or funnel manager.
• Comprehensive understanding of funnels and their application in e-commerce.
• Knowledge of upsells and cross-sells and their implementation within a funnel.
• At least intermediate proficiency in copywriting for e-commerce, as you will collaborate with a copywriting team.
• Excellent visual and written communication skills.
• Strong grasp of e-commerce funnels and best practices.
• Ability to thrive in a fast-paced environment and manage multiple projects.
• Outgoing personality with strong social skills.
• A keen interest in staying updated on trends and integrating them into content.