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GTM and Analytics Implementation Specialist

Spiralyze · Anywhere in the World · posted 9 months ago

GTM and Analytics Implementation Specialist at Spiralyze — remote job on CafeRemote
Sales and Marketing A/B Testing Analytics Google Analytics HubSpot Analytic Tools Full-time Worldwide
Spiralyze drives revenue growth through data-led design and conversion optimization. By combining in-depth research with structured experimentation, we identify the underlying reasons users fail to convert and transform those insights into high-performing designs. Every change is validated through disciplined A/B testing to ensure measurable and sustainable impact. 

With extensive experience across diverse clients, Spiralyze delivers results efficiently and at scale. Our leadership team brings proven digital conversion expertise from organizations such as McKinsey, Google, and eBay. 

The Role 

We are seeking a skilled and proactive Analytics Specialist to join our Analytics Team. The primary focus of this role is implementing accurate, scalable tracking solutions and resolving complex analytics issues for both internal teams and external clients. 

The ideal candidate demonstrates strong initiative and problem-solving ability, can independently research and test solutions, and balances precision with practicality to deliver reliable insights even when perfect tracking conditions are not available. This role also requires clear communication with stakeholders to explain technical challenges, secure alignment, and report progress.  

Key Responsibilities 

  • Implement and maintain conversion tracking for forms, buttons, e-commerce events, and custom interactions

  • Validate and quality-check tracking implementations to ensure accuracy and reliability

  • Identify, troubleshoot, and resolve analytics and tracking issues

  • Monitor and verify experiment measurement across platforms such as Google Optimize, VWO, Optimizely, and Hotjar

  • Develop custom reports using Google Analytics and additional data sources

  • Communicate effectively with internal and external teams to clarify requirements, explain issues, and share updates

Skills, Knowledge, and Experience
 

  • Minimum of 2 years’ experience managing Google Tag Manager (GTM), including implementation, testing, and maintenance

  • At least 2 years of hands-on experience with web analytics platforms, including Google Analytics (UA and GA4)

  • Basic understanding of JavaScript

  • Proven experience with Google Analytics, Adobe Analytics, and Amplitude, with strong knowledge of web analytics metrics

  • Solid understanding of web analytics processes, including strategy, implementation, validation, and reporting

  • Experience with third-party tags, pixels, and custom tracking solutions

  • Experience migrating analytics setups from Universal Analytics to GA4

  • Strong written and verbal English communication skills

Benefits
 

  • Opportunity to work on advanced conversion optimization projects

  • Fully remote, long-term work arrangement

  • Full-time role with flexible scheduling and required overlap with U.S. Eastern Time (approximately 8 AM–12 PM ET)

  • Technology and software reimbursement

  • Company-sponsored training and skill development

  • 20 days of paid vacation plus public holidays

  • Competitive compensation

Note: This role is offered on an independent contractor basis.
 

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