Business Development Associate – Media Sales (Remote | $55K–$75K + Commission)

Role Overview 

Key Responsibilities 

Pipeline Development 

• Research and identify potential clients that match the agency’s target market
  
  
• Build prospect lists across key industries and accounts
  
  
• Develop and manage outreach strategies through email, LinkedIn, referrals, and events
  
  

Lead Generation & Prospecting
 

• Initiate conversations with potential clients and decision-makers
  
  
• Qualify inbound and outbound leads to assess potential opportunities
  
  
• Schedule discovery calls and introductory meetings for the sales team
  
  

Relationship Building
 

• Build relationships with marketing leaders and business decision-makers
  
  
• Clearly communicate the agency’s services and value proposition
  
  
• Maintain consistent follow-ups and nurture early sales opportunities
  
  

Sales Process & CRM Management
 

• Maintain accurate records of prospects and leads in CRM systems such as HubSpot or Salesforce
  
  
• Monitor outreach performance and improve messaging strategies
  
  
• Collaborate with leadership to refine sales approaches and positioning
  
  

Market Research
 

• Track industry trends and competitor activities
  
  
• Identify new opportunities for agency growth in different sectors
  
  
• Provide feedback on client needs, market demand, and service offerings
  
  

Requirements
 

• 2–5 years of experience in business development, sales development, or agency sales
  
  
• Experience generating leads through outbound prospecting
  
  
• Strong communication and relationship-building skills
  
  
• Ability to work in a fast-paced and collaborative environment
  
  
• Highly organized with the ability to manage multiple prospects simultaneously
  
  

Preferred Qualifications
 

• Experience working in digital marketing, advertising, or media agencies
  
  
• Familiarity with CRM tools like HubSpot or Salesforce
  
  
• Experience selling marketing services, SaaS, or consulting solutions
  
  
• Experience using LinkedIn Sales Navigator or similar prospecting tools

Salary & Benefits
 

• Base Salary: $55,000 – $75,000 per year + commission
  
  
• 100% remote work environment
  
  
• Comprehensive health, dental, vision, and life insurance coverage
  
  
• 401(k) retirement plan with company matching
  
  
• 23 days of paid time off annually
  
  
• 10 weeks of paid parental leave
  
  
• Inclusive workplace culture with strong diversity values